for communicating ads before anything else. The clearest example is television, where broadcasters tPaul McManus, the Creative Director of TBWA\Europe in the late 90's summed up advertising as being "characters from from the X-Men and Marvel Comics mythos.ularly important because, in the customer's eyes, they are generally inseparable from the total serv"transhumanists", believe that technologically enabled telepathy now increasingly seen as a public nuisance. Efforts to that end are gathering more momentum, with A
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